Friday, March 31, 2006
The Do's & Don'ts of Brand Repair
In the course of doing business it is a given that some people may not agree with you. Consumers, now more than ever, have access to blogs, forums and other means to complain about services rendered.
Here is a short list of the do's and don'ts of repairing your brand:
- Don't participate in consumer complaint blogs/forums
- Don't post as a supporter for your brand
- Don't beg for help on how to fix your brand in other forums
- Do press releases on the company
- Do beef up optimization on your company's about us page
- Do write nice long testimonials for your b2b partners using your company name as a satisfied customer
Contact us to learn about Zunch Brand Reputation Management.
Source: Zen-Sem >>
