Monday, September 10, 2007
A Zuncher Visits Sin City
Just got back from a copywriter's seminar in Sin City itself-- Las Vegas.
The seminar was on the subject of nuero-linguistic programming (NLP) and its use in copywriting. Really interesting stuff that I'll be trying to incorporate into content that I create for Zunch clients in the future.
Anyway, this was my third trip to Vegas in three years. Each time I've been there has been for a copywriting seminar or conference.
And even though the casinos are tempting, in three visits I have yet to drop so much as a quarter into a slot machine or engage in any other form of gambling.
Why? I mean I know people who dream about going to Vegas and think I'm nuts for not gambling.
Basically, I hate to lose money. And when the best odds are 50/50 (playing Blackjack), I don't feel secure enough in those odds to toss any money on the table. Incidentally, the worst odds in a casino are on the slot machines, only something like a 27% chance of winning on each spin.
I'm not real sure why the leading copywriters insist on holding these seminars in Vegas. Although I do know that the guy who organzied this one took in Celine Dion on the first night there.
Did I mention I also think most of the shows in Vegas are pretty lame?
