Friday, January 13, 2006

I've Been Zunched!

The fat lady has sang—I am an official Zuncher! I have been in my new role as Corporate Communications Specialist for more than a week now--and to say the least--I am ecstatic!!

What excites me the most is being afforded the opportunity to work for one of the world’s leading search engine optimization and Web design firms—and it doesn’t hurt that my fellow Zunchers are great people to work with. I can’t tell you how good it feels to walk into the office and know that everyone I work with loves what they do.

I have a confession to make. Before doing some major (and I do mean major) homework on Zunch’s operations, I didn’t have a clue about search engine optimization. I don’t even think I had ever heard of it before. I didn’t realize how important search engine rankings are for a company. What I did know, however, was if I were conducting an online search and a company’s homepage or product page wasn’t on the first of page of results—there was a good chance that LaKisha wouldn’t know about it. Who has time to search the other pages anyway?

That brings me to another reason why I am excited about being here. I am certain there are thousands of companies that don’t know the power of SEO. (SEO? I sound like I’ve been in the business for years…mmm I like the sound of that.) And I digress. Search engine traffic moves people around the Web faster than any form of navigation. The Zunch team has the tools and knowledge to position these companies as industry leaders. It has even developed some great products. (Jeff—the Click Fraud Detective—brilliant!)To make a long story short--I am very excited to be a part of the Zunch family. I look forward to working with clients and helping them with Interactive Public Relations as well as spreading the good news about Zunch and its offerings.

Great services. Great people. Great clients--- It’s no wonder we’re one of the world’s leading search engine optimization and Web design firms.

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